Client : Sidekick Interactive
Car lovers did not have a dedicated way of taking pictures of their cars and sharing them with an automobile community, while adding extra information about the cars.
Create a mobile social network built around the love of automobiles. The keys to getting usage were to construct a modern design which brought forward the content and allowed users to do much more than existing tools (Facebook, Twitter, and Instagram).
- Reached the top 50 of most downloaded social network apps
- More than 3,000 automobile profiles created